Cereal, Original

Benefits Per Serving: only 5 g sugars; 5 g fiber. Non GMO Project verified. nongmoproject.org. Whole Grain: 8 g or more per serving. Eat 48 g or more of whole grains daily. WholeGrainsCouncil.org. Vegan. Since 1971. Project Puffin: Barbara's is a longtime supporter of Project Puffin which, through the Audubon Society, has restored puffins to their former habitat of Eastern Egg Rock of the rugged coast of Maine. For more information on how Project Puffin enables puffin colonies to flourish, visit www.projectpuffin.com. Join Barbara's Wild Rewards: Learn, play & get rewards! Rewards yourself while learning about endangered animals and ways to conserve our wildlife. Earn points by buying Barbara's products, watching videos and playing games and redeem them for a variety of rewards. Check it out at Barbaras.com/WildRewards. To watch puffins on the loafing edge or in a chick burrow via live HD cams, visit our friends at explore.org. www.explore.org/puffins. The Original Taste: Lightly sweet